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DOOH Trends: Amplified by Motorcycle Advertising

Updated: Jul 2



Keeping pace with today's creative and modern marketing trends, DOOH advertising is one of the brand building methods that many businesses are aiming for and pouring their budget into. Especially in big cities like Ho Chi Minh City, many brands are more interested in advertising on motorbikes than ever before, due to the large number of motorbikes on the road and their flexibility in moving around the city. Through this article, you will explore the potential, methods, and benefits that motorbike advertising brings.


Innovative customer engagement


In major cities like Ho Chi Minh City and Hanoi, motorbikes are the dominant mode of transportation. Nationwide, there are currently 70 million motorbikes in circulation, with over 25 million people commuting by motorbike every day. Meanwhile, the average daily commute for people takes from 1.5 to 2 hours, covering hundreds of kilometers.

This presents a golden opportunity for businesses to effortlessly connect their messages with consumers, particularly through LED screen advertising mounted on motorbikes. By embracing this approach, businesses can capitalize on the superior advertising advantages offered by its creative, adaptable, and cost-effective nature.


What brands like about GOADS' motorbike advertising service (AdBike)?


1. LED screen advertising methods


GOADS offers a creative outdoor advertising solution with an LED screen system mounted on motorbikes, known as AdBike, one of the categories of advertising on vehicles (AdCar, AdAirplane). This system allows businesses to manage and adjust their advertising campaigns remotely in a flexible and timely manner.



Once the brand has prepared the advertising video, the GOADS management team will upload the content to the system. Immediately, the video will be broadcast simultaneously on all LED screens mounted on GOADS motorbikes. This ensures that the advertising message is widely disseminated and reaches a variety of target areas. The GOADS driver team will be allocated and prioritized to reach different strategic locations as required by the brand.


Real-time data


A standout feature of this advertising system is its ability to collect and report data in real time. GOADS' advanced technology allows for the collection of all data from each LED screen, which is then compiled into detailed reports.



Businesses only need to access GOADS' campaign management system to accurately grasp the status and performance of their ads. If necessary, businesses can promptly adjust their ad content to achieve the best results.


2. Impact of Motorcycle Advertising



Leveraging mobile LED screens mounted on motorbikes, GOADS delivers extensive coverage, reaching millions of people daily across bustling streets and urban alleys. This not only enhances display effectiveness but also helps brands establish a strong presence in front of potential customers, regardless of time and traffic conditions.



This is one of the major challenges that OOH advertising services are facing and are looking for solutions. GOADS' campaign management system is the answer to this problem, providing brands with trust and transparency.


From real-time data collection to campaign performance analysis, GOADS empowers brands to scrutinize every metric such as reach, impressions, and travel distance. This allows them to effortlessly fine-tune their marketing strategies to achieve optimal results while ensuring that every investment in an advertising campaign is converted into measurable value.

GOADS' LED screen advertising system is a powerful tool that helps businesses not only increase customer reach but also optimize outdoor advertising campaigns effectively. With the combination of advanced technology and wide coverage, GOADS is gradually affirming its position in the modern advertising industry.


3. Partnership Process for Registering Motorcycle Advertising


GOADS' AdBike ad registration process is simple and flexible. The time from setup to campaign launch is less than 20 minutes.

Step 1: Update contact information

Clients can leave their business information here and the GOADS team will contact them directly for consultation.

Step 2: Select target area

Focus on key areas to bring the campaign closer to your target customers.

Step 3: Determine the number of drivers

Consider the campaign's display requirements by location to allocate drivers appropriately.

Step 4: Post and approve ads

Prepare advertising content in accordance with regulations and confirm before officially appearing on the streets.

Step 5: Deploy the campaign

Broadcast ads on LED screens to designated groups of drivers, while managing and adjusting the campaign to ensure maximum effectiveness.


Going beyond mere advertising, motorbike advertising has emerged as a powerful strategy in today's digital age. By harnessing the synergy between DOOH technology and AdBike's versatile mobility, GOADS empowers businesses with unique and impactful advertising opportunities, unlocking new possibilities to significantly amplify brand presence and customer engagement.

 

Book digital out-of-home (DOOH) advertising with GOADS now!⭐️


GOADS is the leading provider of motorcycle advertising services in Vietnam. We have a vast network of drivers equipped with high-quality LED screens. With a professional team experienced in executing installation and implementing effective DOOH advertising campaign management systems, GOADS guarantees to provide customers with the most satisfying advertising experience.


Seeking a powerful advertising solution in Ho Chi Minh City? Contact GOADS for a free consultation and discover how we can elevate your brand.


GOADS Media Technology


▪️ Head Office: 57 Street No. 7, KDC Cityland Center, Ward 7, Go Vap District

▪️ Phone number: 0945318968

▪️ Email: contact@goads.vn


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